Organisations are trying to harness the power of IT to meet today's challenges. This requires a strategy based on a deep understanding of the business and technology landscapes, awareness of how they're changing, and a clear plan of action answering two fundamental questions: where are you focusing and why there?
As 'Agile' fails to deliver the transformation many organisations expected, hopes turn to a 'Digital Transformation'. But without a clear understanding of context organisations risk investing huge amounts of resources for little return.
In the West, an increasing number of organisations are using Maps to learn about changing landscapes, communicate strategic intent, and challenge assumptions so they learn faster and act better. It's time for Russian organisations to do this also.